Behavioural
Pages, searches, cart, orders, and content engagement.
AI Personalisation
Real-time AI scoring across Stories, Reels, and Lists. No manual segmentation rules.
Behavioural
Pages, searches, cart, orders, and content engagement.
Contextual
Time, day, device, location, and weather.
Demographic
Language, platform source, and broad audience traits.
Signal categories
Pages, searches, cart, orders, and content engagement.
Time, day, device, location, and weather.
Language, platform source, and broad audience traits.
Promotions, inventory, margin goals, and business rules.
Feature checklist
A/B testing engine
Multi-armed bandit
Dynamic content injection
Cohort builder
Real-time scoring
Continuous retraining
4
Signal groups
Real-time
Ranking
AI
Traffic shifting
12+
Languages
Funnel fit
01
Context capture
02
Content scoring
03
Best content shown
04
Model learns
Related case study
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